I had the absolute pleasure of working with the St. Catharines Downtown Association, Ruby Red Beautiful and Cozy Bones for the Fam Jam ’22 scavenger hunt as part of the city’s Downtown Promenade. Hundreds of pamphlets were printed and distributed downtown, encouraging families to visit some of the amazing businesses in downtown St. Catharines, and find the missing items lost by what I can only assume will become the new mascots of downtown St. Catharines – Don Town, Saint and Catharine.
The map was the biggest part of this project – I illustrated all the participating businesses, and created simplified illustrations (usually only 1 window wide) of a huge chunk of downtown. Swipe through for close-ups of the front and back of the pamphlet, the scavenger hunt items, and all the buildings I illustrated.